THE TOOLKITS

The Toolkits.

We said less DIY, more craft — so we crafted it for you. The same systems we run for clients, productized for two people: the social media managers doing the work, and the founders who aren’t ready for a retainer but still want to build it right.

0 toolkits

FREELANCE TRACK

The 3 DM Scripts

Three DM scripts that open conversations without sounding like a pitch.

FREE

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FOUNDER TRACK

The 3-Part Abandoned Cart Swipe

Three emails that bring the cart back. Copy, paste, send.

FREE

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FOUNDER TRACK

The 5-Minute Brand Voice Audit

Find out what your brand actually sounds like, in five minutes.

FREE

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FREELANCE TRACK

The CapCut Seamless Cut Cheat Sheet

The seamless transitions, broken down cut by cut.

FREE

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FREELANCE TRACK

The Fake Client Portfolio Method

Build a portfolio that wins clients before you have any.

FREE

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FOUNDER TRACK

The Influencer Red Flag Checklist

Spot the wrong creator before you pay them.

FREE

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FOUNDER TRACK

The Caption Vault

Captions that do the work, ready to adapt.

$27

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FREELANCE TRACK

The Hook Vault

Hooks that stop the scroll, sorted and ready.

$27

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FREELANCE TRACK

The Aesthetic Feed Grid Planning System

Plan the grid before you post, so the feed reads as one thing.

$47

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FOUNDER TRACK

The AI Content Engine — Founder Edition

Your AI content system, built for founders running their own brand.

$47

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FREELANCE TRACK

The AI Content Engine — Freelancer Edition

The same AI content system, tuned for client work.

$47

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FREELANCE TRACK

The Corporate Exit Portfolio Template

The portfolio that gets you out of the nine to five.

$47

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FOUNDER TRACK

The Brand Voice & Messaging Playbook

Nail how the brand speaks before you write another post.

$67

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FREELANCE TRACK

The Cold Pitch & Inbound Lead Playbook

Pitch cold and pull inbound, without the guesswork.

$67

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FREELANCE TRACK

The Reels Editor & UGC Creator Starter Kit D

Everything you need to start taking paid reels and UGC work.

$67

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FREELANCE TRACK

The Social Media Manager Starter Kit

Everything you need to start managing accounts properly.

$67

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FREELANCE TRACK

The Canva Carousel Architecture Guide

The structure behind carousels people actually swipe through.

$77

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FREELANCE TRACK

The Ambassador Funnel: Ad Manager Edition

Build an ambassador program that recruits itself.

$97

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FOUNDER TRACK

The Ambassador Funnel: Founder Edition

Build an ambassador program that recruits itself.

$97

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FREELANCE TRACK

The CapCut Masterclass: Edit Reels Like a Pro

Edit reels like a pro, in the app you already have.

$97

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FREELANCE TRACK

The Done-For-You SMM Strategy Deck

The strategy deck you present to clients, already built.

$97

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FREELANCE TRACK

The Freelancer Boundaries & Contracts Bundle

The contracts and boundaries that stop scope creep.

$97

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FREELANCE TRACK

The Notion Client Management OS

Run every client in one Notion workspace.

$97

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FOUNDER TRACK

The UGC & Influencer Seeding Playbook

Seed product with creators and get content back.

$97

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FREELANCE TRACK

The 90-Day Content Library for Marketers

A full quarter of content, mapped and ready to run.

$127

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FOUNDER TRACK

The Content Batching Blueprint

Batch a month of content in a single sitting.

$127

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FOUNDER TRACK

The Email Marketing Money Machine

Turn the list you already have into revenue.

$127

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FOUNDER TRACK

The Paid Ads Accelerator

Get paid ads working without burning the budget.

$147

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FREELANCE TRACK

The Retainer Ascension Guide

Move clients off one-offs and onto retainer.

$147

Get it

YOU DIDN’T BUILD YOUR BRAND TO STAY SMALL.

Whether you’re pre-launch or scaling, we build the systems that get you there. Now go build your empire.

Rachel de Kalbermatten, Founder and CEO of House of Eight, seated in a studio chair

Rachel de Kalbermatten

Founder & CEO

Join the list. 

Systems, strategy, and the occasional reality check. No fluff.

YOU DIDN’T BUILD YOUR BRAND TO STAY SMALL.

Whether you’re pre-launch or scaling, we build the systems that get you there. Now go build your empire.

Rachel de Kalbermatten, Founder and CEO of House of Eight, seated in a studio chair

Rachel de Kalbermatten

Founder & CEO

Join the list. 

Systems, strategy, and the occasional reality check. No fluff.

House of Eight

© 2026 House of Eight. Built for Baddies. Built to Last. · Privacy Policy · Terms of Service

© 2026 House of Eight. Built for Baddies. Built to Last. · Privacy Policy · Terms of Service